Social Media Marketing For Businesses : The Guide To Transform Your Business And Grow Revenue: Using Social Media Platforms For Marketing – Ara Grayes
Predictive Analytics : The Power to Predict Who Will Click, Buy, Lie, or Die – Eric Siegel (Abridged)
The Upside of Irrationality : The Unexpected Benefits of Defying Logic at Work and at Home – Dan Ariely (Abridged)
It’s Not the Size of the Data — It’s How You Use It : Smarter Marketing with Analytics and Dashboards – Koen Pauwels (Abridged)
Unleashing the Ideavirus : Stop Marketing at People! Turn Your Ideas Into Epidemics by Helping Your Customers Do the Marketing Thing for You. – Seth Godin, Malcolm Gladwell (Abridged)
China’s Super Consumers : What 1 Billion Customers Want and How to Sell it to Them – Savio Chan, Michael Zakkour (Abridged)
Content Inc., Second Edition: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money) – Joe Pulizzi (Abridged)
The Algebra of Happiness : The pursuit of success, love and what it all means – Scott Galloway (Abridged)
Marketing Above the Noise : Achieve Strategic Advantage with Marketing That Matters – Linda J Popky, Read by Karen Saltus (Abridged)
The Fortune Cookie Principle : The 20 Keys to a Great Brand Story and Why Your Business Needs One – Bernadette Jiwa (Abridged)
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue – Robbie Kellman Baxter (Abridged)
All Marketers are Liars : The Underground Classic That Explains How Marketing Really Works–and Why Authenticity Is the Best Marketing of All – Seth Godin (Abridged)
Personality Not Included: Why Companies Lose Their Authenticity And How Great Brands Get it Back, Foreword by Guy Kawasaki – Rohit Bhargava (Abridged)
Hacking Growth : How Today’s Fastest-Growing Companies Drive Breakout Success – Morgan Brown, Sean Ellis (Abridged)
A / B Testing : The Most Powerful Way to Turn Clicks Into Customers – Dan Siroker, Pete Koomen (Abridged)
Managing Online Reputation : How to Protect Your Company on Social Media – Charlie Pownall (Abridged)
Crossing the Chasm, 3rd Edition : Marketing and Selling Disruptive Products to Mainstream Customers – Geoffrey A Moore (Abridged)
Drunk Tank Pink : And Other Unexpected Forces That Shape How We Think, Feel, and Behave – Adam Alter (Abridged)
The Psychology of Selling : Increase Your Sales Faster and Easier Than You Ever Thought Possible – Brian Tracy (Abridged)
Tools and Weapons : The Promise and the Peril of the Digital Age – Brad Smith, Carol Ann Browne (Abridged)
Ask : The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy . . . Create a Mass of Raving Fans . . . and Take Any Business to the Next Level – Ryan Levesque (Abridged)
Fascinate, Revised and Updated : How to Make Your Brand Impossible to Resist – Sally Hogshead (Abridged)
Buyer Personas : How to Gain Insight into your Customer’s Expectations, Align your Marketing Strategies, and Win More Business – Adele Revella (Abridged)
The Culture Code : An Ingenious Way to Understand Why People Around the World Live and Buy as They Do – Clotaire Rapaille (Abridged)
Unconscious Branding : How Neuroscience Can Empower (and Inspire) Marketing – Douglas van Praet (Abridged)
The Happiness Industry : How the Government and Big Business Sold Us Well-Being – William Davies (Abridged)
The Smarter Screen : What Your Business Can Learn from the Way Consumers Think Online – Shlomo Benartzi, Jonah Lehrer (Abridged)
The Gen Z Frequency : How Brands Tune In and Build Credibility – Gregg L. Witt, Derek E. Baird (Abridged)
The Automatic Customer : Creating a Subscription Business in Any Industry – John Warrillow (Abridged)
